PaisaWaisa.com is an initiative of the Rupiz Infotech Group, an online conglomerate having business interests in the UK, Singapore and India. The company initially was operational in e-commerce and online financial services in the UK and gradually expanded its operations on a global scale across varied verticals of the online industry. Presently, the organisation is running various portals catering to online marketing, gaming, social and professional networking, web applications development, VoIP telephony & mobile retail, apart from e-commerce and financial services. PaisaWaisa is the Indian division of the company's financial services offering and is branded under Shakespearefinance, Rupiz Infotech's flagship venture in the UK, that has four brands under its banner. The brand is a renowned name in the UK financial circuit and has been certified by finance regulators like the FSA (Financial Services Authority), FISA (Finance Industry Standards Association) and is also registered under the DPA (Data Protection Act). The main objective of the website is to provide financial solutions to the entire online Indian population in the most convenient manner.

PaisaWaisa is the new generation financial solutions guide. It is an online comparison portal, which brings you the greatest of online deals available in personal financing solutions in the domains of real estate, e-tax, insurance, loans, cars and much more. It also features a community where people share their deals and experiences with each other, so everyone can benefit from the power of shared and compared knowledge.

With PaisaWaisa, we are not promoting just a concept- we are promoting a value- the value of saving money. It is based on a concept that hits strong notes with the highly price-sensitive Indian consumer, since we have one of the highest saving rates in the world. Encouraging this very feeling, PaisaWaisa.com searches the entire money market and brings the best deals for you, all under one roof!